by Rachel Allan | May 25, 2013 | campaign, communication, event management, marketing, social media
Publicity is defined as information used to draw public attention to people, products, services, events and so on.Publicity is an important part of an overall marketing campaign and needs to be managed to ensure that a consistent message or story is told.Publicity can...
by Rachel Allan | Mar 14, 2013 | event management, marketing
I was recently reading an industry journal that said that event producers are earning on average about $88,000 pa, this figure made me stop and think about all of the clients and proposals that we have managed in the past – and the way that the service that we...
