by Rachel Allan | Jun 14, 2013 | campaign, communication, internal sales, marketing, social media, website
Do you want to find, attract and win new clients? Nurture and retain existing clients? Entice former clients back? You can do all of this while reducing your marketing and client service costs…..it is called relationship marketing!The time has come to talk...
by Rachel Allan | May 25, 2013 | campaign, communication, event management, marketing, social media
Publicity is defined as information used to draw public attention to people, products, services, events and so on.Publicity is an important part of an overall marketing campaign and needs to be managed to ensure that a consistent message or story is told.Publicity can...
by Rachel Allan | May 22, 2013 | branding, campaign, integrated marketing, marketing, strategy
Opportunities to market and promote your products and services are expanding, as are the way that people respond to promotions. Sifting through all of the options can be confusing and overwhelming – not helped by the numerous advertising consultants making contact...
by rachwpadmin | May 14, 2013 | eCommerce, eCommerce systems, google checkout, microbusines, online store, paypal, shopping cart
By Craig Allan’In today’s world of globalisation, even micro-businesses can profit from simple yet elegant eCommerce solutions – the challenge to business owners is the confusing options on offer!’Visionary Group keeps you up-to-date on the...
by Rachel Allan | Mar 14, 2013 | event management, marketing
I was recently reading an industry journal that said that event producers are earning on average about $88,000 pa, this figure made me stop and think about all of the clients and proposals that we have managed in the past – and the way that the service that we...
by Rachel Allan | Mar 1, 2013 | business development
We posted this saying on our business Facebook page a couple of weeks ago…I love it! I am such an ideas person, I always have something going through my head that I think will be great. When that idea is ready to pop I write it down and start my action...