Personalisation – that is the way of the future. Just like your favourite shop knows your name, your partners and kids names, the things you like and how you want to purchase – as will your favourite websites, search engines and social media.It doesn’t matter what...
Having a great looking head shot will assist you with branding for both your business and also yourself.Having a bad head shot will not envoke trust in potential clients/customers. Bad includes: Out of date pictures (I once met someone after connecting with them...
Google celebrated 15 years this September, which is a big deal considering the Internet officially started in 1995. Also at this time Google has also rolled out an update of it’s algorithm dubbed ‘hummingbird’, aimed at making searches easier for the user.SEO experts...
A well organised and planned business is starting to think about their Christmas giving. Traditionally this is the time of year for Christmas cards, street decorations, giving presents, work parties and spending time with friends and family. It can also be stressful...
The key to an effective marketing campaign is one that is timely and co-ordinated. If your marketing campaigns are ad hoc or are not providing you the outcomes you want then you need assistance.Do your marketing activities unroll when you need them to, or when you...
The whole purpose of marketing is to raise awareness of your brand, product or service with the ultimate aim of making a sale. Visionary has created a marketing process to help businesses make great marketing decisions.At this point we need to make the differentiation...