Modern marketing
The Blog
Will Google Glass Revolutionise Social Media?
By Craig Allan Over the past few weeks, commentators in the Digital Marketing field have lauded the pending arrival of Google Glass (when they were given a pair to preview) and how search is going to change the way people use online search - it’s not...
The Importance Of Effective Publicity
Publicity is defined as information used to draw public attention to people, products, services, events and so on.Publicity is an important part of an overall marketing campaign and needs to be managed to ensure that a consistent message or story is told.Publicity can...
Traditional Marketing Explained Some
Opportunities to market and promote your products and services are expanding, as are the way that people respond to promotions. Sifting through all of the options can be confusing and overwhelming – not helped by the numerous advertising consultants making contact...
eCommerce Systems & Solutions
By Craig Allan'In today's world of globalisation, even micro-businesses can profit from simple yet elegant eCommerce solutions - the challenge to business owners is the confusing options on offer!'Visionary Group keeps you up-to-date on the most cost effective...
Open Source Software
By Craig Allan" Open Source used to have questionable reliability and was not considered to be best for business - Now Open Source software rivals the big brand companies for share of the business tools landscape... and this is only the beginning!"Operating systems,...
Content Management System Websites
By Craig Allan"Before you contract a web developer, make sure they use a Content Management System (CMS) - It will save you time and money in the long run!"You've just spent thousands of dollars on your new company website, the experts say that 'Content Is...
Sinking In Social Media
As the owner of a business it is extremely hard to be able to keep on top of all the changes that happen – tax, employment, law, marketing, accounting. For me I stick to what I understand and call on the help of others who are expert in their field.Social media is...
Valuing Yourself
I was recently reading an industry journal that said that event producers are earning on average about $88,000 pa, this figure made me stop and think about all of the clients and proposals that we have managed in the past – and the way that the service that we...
Being Innovative
We posted this saying on our business Facebook page a couple of weeks ago...I love it! I am such an ideas person, I always have something going through my head that I think will be great. When that idea is ready to pop I write it down and start my action to...